Handshake HQ Blog
Beta Handshake HQ Open
Posted on June 12th, 2007
You can now sign up for the beta version of Handshake HQ. It is fully functioning and only remains a beta because we are considering a few more features, refining the marketing, adding some form validation, adding additional public email templates and collecting feedback.
Beyond those improvements, we have already started using it to grow our business and create a buzz online quickly. Go ahead and give it a try.
Handshake HQ - Before Promotion
Posted on June 7th, 2007
I like to measure things and create new things. As you can see from this image, “Handshake HQ” has only 17 listings in Google and most of them are from little things we have done in advance. You can keep an eye on how we are doing at promoting it by checking Google here.
Handshake HQ Example
Posted on May 25th, 2007
A while back I spoke at a conference on eMarketing and got a stack of business cards. Some were from people I met in the lobby, some were from the table for breakfast, and many were from those that attended my workshop.
Here is the process I went through to quickly connect with everyone.
- I had 39 cards. I pulled out 2 duplicates and 4 people I either knew well or they were media connections that I wanted to write to directly.
- I modified the “Nice meeting you ” custom template in Handshake HQ to mention the particular event in the subject line.
- I contacted the remaining 33 people in about 50 minutes, and wrote several individual emails to those people that I wanted to pay particular attention.
Without Handshake HQ, I would not have contacted the 33 people because it would have taken too long. I will follow-up with how effective it is on Monday.